AI-powered platform that turns long-form content into high-performing social posts and manages social publishing at scale
Lately AI uses generative and analytic AI and neuroscience-inspired modelling to learn your brand voice, ingest your long-form content (blogs, webinars, podcasts, video) and then automatically generate dozens of social posts tailored to each channel, and schedule them with optimal timing. It emphasises social amplification through employee networks, compliance, brand voice consistency and content reuse.
Brand voice modelling: the AI studies your past content, engagement patterns and brand style to generate content aligned with your brand’s tone.
Automated repurposing: ingest blog, video or podcast, then generate dozens of channel-specific posts for LinkedIn, Twitter, Facebook, etc.
Automated scheduling & publishing: the platform suggests optimal times and manages multi-channel publishing workflows.
Insights & adaptation: the AI learns from engagement patterns and adapts future content suggestions accordingly.
Marketing teams needing to turn webinars, podcasts or blog posts into dozens of social pieces quickly and consistently.
Employee-advocacy programmes where each employee needs unique social content aligned with brand voice and compliance.
Agencies managing multi-client social feeds, wanting to scale content creation while maintaining each brand’s tone and schedule.
Increased social content output with less manual burden on copywriters.
Greater consistency in brand voice across channels and contributors.
Higher engagement due to AI-driven content timing and format adaptation.
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